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Game changer: Walmart’s focus on food and ag

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28e0e549-367c-467e-9f67-41c34a470b91-620x372Lately, I’ve come to believe that the food industry is moving to become more sustainable with a seriousness that few other industries, particularly energy, can match.

Since Labor Day, I’ve had the opportunity to listen to top execs from Cargill (Greg Page), DuPont (Ellen Kullman), Monsanto (Hugh Grant and Robb Fraley) and Walmart (Doug McMillon) talk about a variety of initiatives to increase crop yields, better manage nitrogen pollution, reduce food waste, improve living standards for small farmers in emerging markets and confront the obesity crisis. These are real, and they are aimed at producing more affordable, nutritious food, without destroying the planet in the process. All these companies could be moving faster and doing more–in particularly, I’d like to see them become more active in the climate-policy arena–but there’s no doubt in my mind that they recognize that climate change is a growing threat to their businesses, and they want to do what they can to respond.

On Monday, Walmart held one of its quarterly sustainability milestone meetings, this one focused on food and ag. I wrote about it in a story that was posted this morning at Guardian Sustainable Business. Here’s how it begins:

Nearly a decade after setting a series of bold sustainability goals, Walmart has struggled to curb its climate pollution and buy more renewable energy. But the company has already changed the way food is grown around the world – curbing agricultural pollution, pushing healthier choices, supporting local growers and promoting transparency. And the world’s largest retailer (fiscal year 2014 revenues: $473bn) is just getting started.

This week, Walmart showcased food and agriculture during its latest sustainability summit, while saying little about energy and emissions. It’s easy to see why. The company remains a long way from being powered by 100% renewable energy, one of its aspirational goals.

Currently, it gets about 24% of its electricity from clean energy, and its fleet mostly runs on fossil fuels. That’s because wind, solar power and alternative fuels generally cost more than coal, oil and natural gas, and Walmart is all about delivering low prices to customers.

Nor has Walmart been able to reduce its greenhouse gas emissions. While the company has become more efficient, its absolute emissions are rising as Walmart grows its market share to satisfy Wall Street. This year, Walmart plans to open about 115 super centers (surrounded by vast parking lots, in most cases) along with 270 to 300 smaller stores. Tensions between its business model – which depends on selling more stuff to more people everywhere – and its environmental aspirations remain unresolved.

But when it comes to food and agriculture, Walmart has found a sweet spot, a place where its low-cost mantra is nicely aligned with the social and environmental need to deliver safe and affordable food to the world, using less land, less water and fewer chemical inputs to do it.

The story goes on to quote Kathleen McLaughlin, Walmart’s senior vp of sustainability, as saying: “We have very bold aspirations for systemic change. We’re not playing small here. This is a whole company, a whole industry, a whole system effort.” I don’t doubt it.

I met Kathleen last month during Climate Week in New York, and she’s impressive. A former McKinsey consultant, she uprooted her husband and kids from Toronto, where they had lived, to move to Bentonville, Arkansas, mostly because she wants her work to make a difference. She oversees the Walmart Foundation, as well as sustainability programming, so she’s in position to make sure they are supporting one another.

Walmart is in a perfect position to drive change. It has influence over big food brands like Coca-Cola, PepsiCo, Kellogg’s, General Mills, Campbell’s Soup, Unilever, MillerCoors and many more–and, as Doug McMillon noted the other day, they are all ready to act. Environmental Defense Fund, with its Bentonville staffers led by Michelle Harvey, is bringing its scientists and activists to the task, particularly around the important (but not very sexy) issue of nitrogen pollution. Other NGOs are stepping up, too.

What’s more, as I wrote, new farming technologies will help drive efficiency efforts, so the timing is good:

There was talk at the sustainability summit about AdaptN, a web-based tool to manage fertilizer in the corn industry, and Harvest Mark, which traces food from farm to fork. Monsanto, a key partner, last year acquired The Climate Corp, which uses big data to help farmers increase crop yields, manage chemical inputs and increase crop yields.

You can read the rest of my story here.


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